Arby's business model |

How Arby's makes money

Food sales:

Arby's generates the majority of its revenue from the sale of food items, such as roast beef sandwiches, chicken sandwiches, gyros, and salads.


Arby's licenses its name and logo to other businesses, such as Arby's-branded restaurants in foreign countries.


Arby's spends a significant amount of money on advertising, which helps to drive traffic to its restaurants and increase sales.

Real estate:

Arby's owns the real estate for many of its restaurants, which generates rental income.


Arby's franchises its restaurants to independent operators, who pay a franchise fee and a percentage of sales to the company.

Arby's generated $3.9 billion in revenue. Of this, food sales accounted for $3.5 billion, licensing accounted for $100 million, advertising accounted for $400 million, real estate accounted for $200 million, and franchising accounted for $500 million.

Arby's has been profitable for most of its history. In 2021, the company reported net income of $300 million.

The company's financial performance is driven by a number of factors, including the overall health of the economy, the popularity of its menu items, and the effectiveness of its marketing campaigns.

key point about Arby's:

Food: Arby's is known for its roast beef sandwiches. The company's menu also features a variety of other items, including chicken sandwiches, gyros, and salads.


Arby's slogan is "We have the meats."

Signature food item:

Arby's signature food item is the Roast Beef Classic sandwich. The sandwich is made with roast beef, cheddar cheese, and Arby's sauce on a toasted bun.

Animal mascot:

Arby's animal mascot is a bull named Beefy. Beefy is featured in the company's advertising campaigns and on its merchandise.


Arby's was founded by Forrest Raffel and Leroy Raffel in 1964. The company's first restaurant was opened in Boardman, Ohio.

Number of locations:

There are over 3,400 Arby's restaurants in the USA.

Hours of operation:

Arby's restaurants typically open at 10:30 AM and close at 10:00 PM, seven days a week.


Arby's does offer delivery through third-party services like DoorDash and Uber Eats.

Rewards program:

Arby's has a rewards program called Arby's Royalty. Members of the program earn points for every dollar they spend at Arby's. These points can be redeemed for free food, drinks, and merchandise.

Secret menu:

Arby's has a secret menu that features items that are not listed on the regular menu. These items are frequently concocted by staff members and shared informally through word-of-mouth.

Social media:

Arby's is active on social media. The company has over 2 million followers on Twitter and over 1 million followers on Instagram.

Customer service:

Arby's has a customer service number that is available 24/7. The number is 1-800-87-Arbys (1-800-872-7297).

Corporate headquarters:

Arby's corporate headquarters is located in Atlanta, Georgia.


1. What is the origin of the name "Arby's"?

Answer: "Arby's" is believed to derive from the initials of its founders, Leroy and Forrest Raffel, forming "RB" for "Raffel Brothers."

2. What is Arby's well-known motto?

Answer: Arby's is recognized by its motto, "We Have the Meats."

3. Which menu item defines Arby's identity?

Answer: Arby's identity is epitomized by its roast beef sandwiches, often regarded as its signature offering.

4. What represents Arby's mascot?

Answer: Arby's whimsical mascot is symbolized by a hat resembling a cheerful beef sandwich, affectionately known as the "Arby's Hat."

5. Who established Arby's?

Answer: The establishment of Arby's is attributed to Leroy and Forrest Raffel.

6. How numerous are Arby's outlets in the USA?

Answer: At the time of my last update, Arby's had an expansive network of over 3,400 restaurants spanning the United States.

7. Which menu item holds the title of Arby's top seller?

Answer: Arby's Classic Roast Beef Sandwich stands as one of its most popular selections.

8. What are Arby's typical operating hours?

Answer: Arby's operational hours can differ across locations, yet many typically encompass a range from around 10:00 AM to 10:00 PM.

9. Does Arby's provide delivery service?

Answer: Depending on the locale, Arby's might offer delivery through third-party delivery platforms like DoorDash, Uber Eats, or Grubhub.

10. What is Arby's loyalty program called?

Answer: Arby's loyalty program was previously named "Arby's Extras." This program enabled patrons to amass points from purchases, which could be redeemed for discounts or complimentary items. However, updates may have occurred since then.

11. Does Arby's boast a secret menu?

Answer: Like several other fast-food establishments, Arby's may host an unofficial "secret menu" comprising undisclosed or unique items not listed on the standard menu. Specific offerings can differ, often disseminated by word-of-mouth.

12. What distinguishes Arby's in the fast-food arena?

Answer: Arby's stands out for its dedication to roast beef sandwiches and a diverse array of meat and deli-style offerings.

13. What are Arby's official social media accounts?


- Twitter: @Arbys

- Facebook: @Arbys

- Instagram: @arbys

14. How can customers reach Arby's customer service?

Answer: Arby's customer service details can vary, so it's advisable to consult the official Arby's website or local sources for contact information.

15. Where is Arby's corporate headquarters situated?

Answer: Arby's corporate headquarters was situated in Atlanta, Georgia, USA.

16. How can customers access Arby's nutritional information?

Answer: Arby's supplies nutritional data for its menu items on its official website and in-store materials, offering insights into calories, macronutrients, and allergens.

17. What allergen details does Arby's provide?

Answer: Arby's typically presents allergen specifics for its menu items, highlighting possible allergens such as gluten, soy, milk, nuts, and more.

18. What vegetarian alternatives does Arby's offer?

Answer: Arby's extends several vegetarian choices, including salads, mozzarella sticks, and a variety of sides. Availability might vary by location.

19. Are gluten-free selections available at Arby's?

Answer: Arby's may feature limited gluten-free options, such as specific salads or bun-free meat items. However, due to shared kitchen equipment, cross-contamination with gluten-containing ingredients is plausible.

20. What vegan choices are present at Arby's?

Answer: Arby's vegan choices are limited, given the focus on meat-centric offerings. Some vegan sides or salads could be accessible at certain locations.

Arby's business model | How Arby's makes money?

Arby's is an American fast food sandwich restaurant chain with more than 3,300 restaurants.

7/29/20234 min read